WhatsApp for business, without the complexity.
Manage conversations, campaigns, automation and AI from one simple workspace.
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Shared inbox
One inbox for every customer conversation.
Keep your team on the same page. Assign chats, reply faster and see the full conversation history.
- Assign and reassign chats
- Full conversation history
- One view for the whole team
Campaigns
Send the right message to the right people.
Create targeted WhatsApp campaigns using segments, templates and customer data.
SegmentsTemplatesCustomer data
Automation
Automate the repetitive work.
Build simple journeys for follow-ups, reminders and customer actions.
TriggersActionsHandoff to a person
AI
Let AI handle the routine conversations.
Use AI-assisted replies with your business tone, knowledge and controls.
- Replies drafted in your tone
- Answers from your own knowledge
- Automatic replying off by default
Templates
Create and manage WhatsApp templates.
Draft, submit, sync and track template status from Sparrow.
Team
Built for teams.
Share conversations, assign work and manage access by role.
Analytics
Know what is working.
Track campaign performance, delivery status and activity from one place.

